NCC Media can target health and wellness consumers in three unique ways.

1. Capitalize on specific seasonal conditions such as allergies or the flu which are regional in nature. For example, a flu vaccine manufacturer can advertise a drug in specific zones experiencing a flu outbreak.
2. Develop media plans that utilize iTV. At the click of a remote, a viewer can request a sample or coupon right from their TV. NCC Media overlays ads and program promotional messages with a “request now” message.
3. Target consumers with specific conditions (i.e. diabetes, high cholesterol) in a market or more precisely on cable systems within a market based on their location.

To learn more about health and wellness advertising opportunities, contact Joe Hockenjos, Vice President, Business Development at 212.519.0102 or email joe.hockenjos@nccmedia.com